Evaluación de los impactos socioculturales generados por las empresas que ofrecen productos ecoturísticos en sus comunidades aledañas
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Fecha
2015
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es
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Universidad Andrés Bello
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Licencia CC
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Resumen
La presente investigación realiza una evaluación de los impactos socioculturales que
generan las empresas que ofrecen productos ecoturísticos en sus comunidades
aledañas. Basados en el estudio de casos, esta evaluación se realiza sobre 2 empresas
ubicadas en localidades rurales de la Región de Valparaíso: 1 en Paso Hondo
(Casablanca) y 1 en Quebrada Escobar (Villa Alemana).
Corno antecedente basal, se encuentra el registro que en dichas localidades, desde el
año 2009, se han instalado empresas que ofrecen productos ecoturísticos; sin
embargo, no se han realizado rnonitoreos ni evaluaciones que permitan para
establecer si efectivamente la actividad que desarrollan se corresponde con esta
especial modalidad de turismo sustentable. Bajo este propósito, el trabajo de
investigación se orientó a i) identificar los posibles impactos socioculturales -
positivos y/o negativos - que estas empresas generan sobre las comunidades locales
aledañas, ii) a conocer las medidas o fórmulas de mitigación de impactos
socioculturales no deseados que dichas empresas aplican, iii) a conocer las prácticas
que éstas desarrollan para favorecer impactos socioculturales positivos, y iv)
finalmente, a verificar- bajo una matriz de evaluación de indicadores de impacto- si
bajo el punto de vista sociocultural, estas empresas ofrecen un auténtico Ecoturismo.
Lo anterior, pretende servir de base para introducir mejoras al componente
sociocultural de los proyectos y productos ecoturísticos que estas empresas ofrecen
actualmente; fomentando de esta manera el buen desarrollo de esta modalidad
turística.
En observancia a las variables en estudio, la investigación es de enfoque cualitativo,
e integra 2 universos de análisis: 1) Las empresas que ofrecen productos
ecoturísticos: "Parque Goyocalan" y "Eco Reserva los Pavos Reales; y 2) Las
comunidades aledañas a estas empresas, previamente mencionadas.
The current investigation makes an evaluation of the socio-cultural impacts generated by the companies that offer ecotourism products in their surrounding communities. Based on the case study, this evaluation is performed on 5 companies located in rural locations of the Valparaíso region: 2 of them in Colliguay (Quilpué), 1 in Paso Hondo (Casablanca), 1 in Santa Adela de Dumuño (Quintero), and 1 in Quebrada Escobar (Villa Alemana). As basal antecedent, we find the register that, since 2005, companies offering ecotourism products have been settling down in the aforementioned locations; nonetheless, no monitoring or evaluation has been made in order to establish whether the activities they develop are appropriate for this special kind of sustainable tourism. With this idea in mind, the research work aimed i) to identify the potential socio-cultural impacts- positive and/or negative- that these companies generate in the surrounding communities, ii) to recognize the measures or formulas applied by such companies for the mitigation of unwanted socio-cultural impacts, iii) to recognize the practices they develop to promote positive socio-cultural impacts, and finally, iv) to verify- from an evaluation matrix of impact indicators- whether under the socio-cultural point of view, these companies offer an authentic Ecotourism. The previous expects to be the basis for introducing improvements to the socio-cultural component of the ecotourism projects and products these companies offer these days; thus encouraging the good development of this touristic modality. In observance of the variables under study, the research has a qualitative approach character and integrates 2 universes of analysis: 1) The companies offering ecotourism products: "Parque Goyocalan" and "Eco Reserva los Pavos Reales".
The current investigation makes an evaluation of the socio-cultural impacts generated by the companies that offer ecotourism products in their surrounding communities. Based on the case study, this evaluation is performed on 5 companies located in rural locations of the Valparaíso region: 2 of them in Colliguay (Quilpué), 1 in Paso Hondo (Casablanca), 1 in Santa Adela de Dumuño (Quintero), and 1 in Quebrada Escobar (Villa Alemana). As basal antecedent, we find the register that, since 2005, companies offering ecotourism products have been settling down in the aforementioned locations; nonetheless, no monitoring or evaluation has been made in order to establish whether the activities they develop are appropriate for this special kind of sustainable tourism. With this idea in mind, the research work aimed i) to identify the potential socio-cultural impacts- positive and/or negative- that these companies generate in the surrounding communities, ii) to recognize the measures or formulas applied by such companies for the mitigation of unwanted socio-cultural impacts, iii) to recognize the practices they develop to promote positive socio-cultural impacts, and finally, iv) to verify- from an evaluation matrix of impact indicators- whether under the socio-cultural point of view, these companies offer an authentic Ecotourism. The previous expects to be the basis for introducing improvements to the socio-cultural component of the ecotourism projects and products these companies offer these days; thus encouraging the good development of this touristic modality. In observance of the variables under study, the research has a qualitative approach character and integrates 2 universes of analysis: 1) The companies offering ecotourism products: "Parque Goyocalan" and "Eco Reserva los Pavos Reales".
Notas
Tesis (Administrador en Ecoturismo)
Palabras clave
Desarrollo Urbano Sustentable, Ecoturismo, Chile, Región de Valparaíso, Comuna de Casablanca, Comuna de Villa Alemana