Examinando por Autor "Villalobos, J."

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    Ítem
    Business strategies in agricultural units to incorporate value chains in new national and international markets: a case study of Colombia
    (Elsevier, 2024) Ramírez, R.; Vergara, L.; Rodríguez, L.; Lay, N.; Severino-González, P.; Villalobos, J.; Santamaria, M.
    The research recommends business strategies that allow agricultural units to incorporate value chains to reach new national and international markets. Positivist, quantitative, descriptive and transversal methodology, with a population (56) agricultural production units of the department of Atlántico, Caribbean region of Colombia, according to the most recent National Agricultural Census (CNA) prepared by the National Administrative Department of Statistics (DANE, 2014), data analysis was carried out using the IBM SPSS Statistics V.22 program. It is concluded that the strategies are of quality, differentiation and efficiency, establishing a vertical and hydroponic agriculture, with competitiveness, quality, organization, capacity development, cooperation, innovation, dimensioned by technological, social, and environmental aspects. The findings show the adoption of new emerging technologies, processes and practices for total product quality, with sustainable emerging trends and knowledge cells to make the constantly evolving agricultural market profitable, providing a differentiating factor.
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    Human management by competencies in competitive and complex scenarios: A reflective theoretical approach
    (Elsevier, 2003) Ramírez, R.; Monsalve, L.; Villalobos, J.; Lay, N.; Severino-González, P.; Báez, D.
    Human management is interpreted by competencies in competitive and complex scenarios. According to the documentary review of disciplinary, classic and current research; with a reflective theoretical approach using hermeneutics. The findings show the reinvention of the human being, adapting to turbulent changes in the environment, where the skills of talent get in the way to take on global challenges, associated with sustainability, in the face of the era of the new normal, where everything seems to be stable, but the dynamics of life manifests the detriment of resources and capacities of the world, limiting the living being, responding and challenging market requirements.