Análisis de la estacionalidad turística en la comuna de Cobquecura, región de Ñuble
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Fecha
2023
Profesor/a Guía
Facultad/escuela
Idioma
es
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Universidad Andrés Bello
Nombre de Curso
Licencia CC
Licencia CC
Resumen
Esta investigación, tiene como objetivo elaborar un diagnóstico de la
estacionalidad turística en la Comuna de Cobquecura, Región de Ñuble, Chile,
una comuna costera de la zona central. La estacionalidad está presente en
muchos destinos turísticos, entre estos se encuentra Cobquecura, que
presenta estacionalidad marcada. La evaluación de la estacionalidad turística
es una investigación de carácter descriptiva, es importante para la futura
gestión y planificación del destino y empresarios turísticos de la comuna. Se
investiga este fenómeno en un estudio de tipología mixta, estudiando 3 grupos,
residentes de la comuna, encargados de la gestión turística, como el
encargado de fomento productivo y turismo, presidente de la cámara de
turismo y servicios turísticos. Se emplean encuestas y entrevistas
semiestructuradas para recopilar los datos.
This research aims to develop a diagnosis of tourist seasonality in the Commune of Cobquecura, Ñuble Region, Chile, a coastal commune in the central zone. Seasonality is present in many tourist destinations, including Cobquecura, which exhibits marked seasonality. The evaluation of tourist seasonality is a descriptive research, crucial for the future management and planning of the destination, as well as for the tourism entrepreneurs in the commune. This phenomenon is investigated through a mixed-method typology study, examining three groups: residents of the commune, those responsible for tourism management, such as the person in charge of productive development and tourism, the president of the tourism chamber, and tourism service providers. Surveys and semi-structured interviews are employed to collect the data.
This research aims to develop a diagnosis of tourist seasonality in the Commune of Cobquecura, Ñuble Region, Chile, a coastal commune in the central zone. Seasonality is present in many tourist destinations, including Cobquecura, which exhibits marked seasonality. The evaluation of tourist seasonality is a descriptive research, crucial for the future management and planning of the destination, as well as for the tourism entrepreneurs in the commune. This phenomenon is investigated through a mixed-method typology study, examining three groups: residents of the commune, those responsible for tourism management, such as the person in charge of productive development and tourism, the president of the tourism chamber, and tourism service providers. Surveys and semi-structured interviews are employed to collect the data.
Notas
Tesis (Administrador de Ecoturismo)
Palabras clave
Turismo, Evaluación, Planificación, Chile, Cobquecura.